Corporate Treasury: Requirements for Optimized Service

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Pending approval for up to 1.2 CTP/CCM and FPAC recertification credits by the Association for Financial Professionals.

Participants who attend this live session and respond to 3 polling questions will earn 1.2 CPE credits.

Description: If the customer is always right, but their expectations change over time and by age cohort, how can we understand what optimized customer service looks like? How will that vary over time for commercial and corporate customers of banks? Service-channel preferences are shaped by task type, urgency, frustration level, and speed of response. When do customers prefer self-service, AI/chatbot assistance, or direct human interaction? With insights from the treasury and banking industries, this webinar will explore how treasury professionals can evaluate and influence these dynamics to strengthen their organization’s banking relationships and service outcomes.

Learning Objectives:

1. Consider how service-channel preferences are shaped by task type, urgency, frustration level, and speed of response.
2. Gain understanding regarding when customers prefer self-service, AI/chatbot assistance, or direct human interaction.
3. Learn how treasury professionals can evaluate and influence these dynamics to strengthen their organization’s banking relationships and service outcomes.

Registration: To register for this session, please fill out the registration form on this page. In order to be awarded full credits, you must respond to all 3 polling questions during the program.

Field of Study: Finance

Prerequisites: None

Advanced Preparation: None

Program Level: Basic

Delivery Method: Group Internet Based

Cancellation and Refund Policy: Since there is no fee for registering or attending this session, there are no refunds. You may cancel your registration at any time before the session by contacting us at webinars@strategictreasurer.com. There is no fee for cancellation.

Complaint Resolution Policy: For more information regarding administrative policies such as complaint and cancellation, please contact our offices at 678-466-2220. Strategic Treasurer is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its web site: www.nasbaregistry.org